- Digital Media Manager
- TalentScout is recruiting this role for a highly recognized agency whose media buying track record is well known. Here you'll be working with multiple clients in the development of all digital ad and search campaigns, which are integrated into omni-channel media strategies for those clients served by the firm.
RESPONSIBILITIES
- Participates in the development and execution of client digital media strategies by making the appropriate decisions for client business that are based upon accurate interpretation of media research and client priorities
- Leads digital buying by monitoring performance, addressing issues, setting priorities and managing the workload among the team including three direct reports
- Establishes a clear understanding of the clients business and specific media goals
- Ensures the agencys adherence to best practices and procedures for timely and accurate media deliverables
- Reports into the VP, Media Director, keeping them abreast of day-to-day status and flagging and elevating any concerns.
- Manages and continues to develop the knowledge and skills of junior media planners across multiple accounts
- Uses multiple sources of external data, perform campaign analysis directly relevant to, and to assist in, optimizations, planning, and/or buying decisions.
- Monitors and helps with media plan execution, pacing, and reporting
- Oversees the tracking and reporting of digital campaign performance
QUALIFICATIONS
- Bachelors degree
- 3 - 5 years of experience working at a media agency with a concentration in digital channels and knowledge of all Google tools including Google Ads, Display & Video 360, Search Ads 360, and Campaign Manager 360 and Data Studio
This organization is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.
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